Positive activation of children creates positive brand awareness among adult passengers. Further it increases the rate of returning passengers and their willingness to recommend to friends and colleagues. Every child on board is therefore a golden opportunity to secure brand experience and could argue for child activation as part of the total media spending in the […]
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Better inflight service means better branding
To secure optimizing of branding experience KIDZinflight offer you to organize and facilitate a free workshop to evaluate the present program and establish a standard for future material. Many will find, that a tablet or touch screen is the ideal solution as entertainment tool onboard, but tablets are not enough to keep a child entertained. […]
Brand Mascot – a powerful tool which translates your brand
A mascot is the face which translate your master brand and lends your brand a distinct personality. A translation which in turn differentiates your company and provides you with unique advantages, such as having your current audience and your potential customers looking at your mascot and instantly connect to your brand. Therefore, it makes absolute […]
Hands-on with KIDZbranding
All our products are based on the general idea that genuine activation of children is done through challenging and involving experiences. It has for a long time been known that hands-on learning, for example by drawing or construction is highly effective. Today neuroscience can document how physical and active participation in experiences stimulates the brain […]
What makes a successful kids concept?
The power of kids Do not underestimate the power of kids as they have a huge influence over their parents purchase decisions. At KIDZbranding we have a singular focus on children and their behavior – so we know kids better than most. We enable your brand to take children by the hand and the parents […]
Little Big Influencers
Do not underestimate Pester Power. The nag factor is still in power and children have a lot of influence over their parents purchase decisions. At KIDZbranding we have a singular focus on children and their behaviour, so we know kids better than most. Latest research reaffirms that and gives up-dated figures on this matter. Children decide […]
The environment is an important factor to our clients – and their customers
All our products are made from FSC certified paper and printed with water-based ink. In fact, at KIDZbranding we consider sustainability to be an integrated part of everything we do. FSC stands for “Forest Stewardship Council” and it’s an organization that works to promote the practice of sustainable forestry worldwide. The Forest Stewardship Council sets […]
The strength of analogue play
Although it some time may be very educational to sit with a tablet, it is important that it doesn’t get out of hand – especially when it comes to children it’s important to secure a healthy interaction between the digital universe and the real world. It is no secret that children learn from touching, tasting […]