Extend your kids’ programme beyond the flight

Child with tablet in airport

It’s time to think beyond the tray table. By engaging kids digitally before and after the flight, you boost satisfaction, sustainability, and brand loyalty – all in one move.

Developing digital experiences for kids – and increasing the depth of your brand engagement.
Today’s families are always connected – and so are their children and for airlines and travel brands, this presents a huge yet underutilised opportunity. To create seamless, fun, and branded experiences for kids before, during, and after their flight. With KIDZbranding, extending your existing programme into the digital sphere has never been easier – or more cost-effective.

Top 3 reasons to go digital with your kids’ programme

– Extend your brand reach beyond the flight

– Eco-friendly and scalable content with low implementation cost

– Custom design aligned with your brand universe

Children as a strategic customer touchpoint

Children are more than passengers – they are powerful influencers, early brand-builders, and eager participants in every part of the travel experience. Yet despite their potential, they are often overlooked in customer journey planning. That’s where KIDZbranding comes in.

We understand that the child’s journey doesn’t start at the departure gate – it begins at home, in the excitement leading up to the flight, and continues long after they land. Engaging children throughout this timeline builds emotional loyalty not only with them, but with the families they travel with. When children are entertained, families are at ease. And when a brand wins the trust of a child, it gains a lifelong edge.

Activating kids before and after travel

Traditionally, airlines have concentrated their kids’ entertainment efforts on the in-cabin experience. That’s certainly important, and KIDZbranding remains a leader in designing engaging, sustainable inflight kits. But why stop there?

Imagine a child opening a digital version of their favourite airline-branded puzzle game at home, a week before departure. Or revisiting a fun memory on a parent’s phone after arriving at their destination. These moments are just as valuable as the flight itself.

KIDZbranding now offers an easy, affordable way to expand your children’s programme beyond the cabin. We help you extend your reach through digital touchpoints that delight children and keep your brand top of mind.

Your engagement with children doesn’t have to stop at the cabin door.

Our digital solution doesn’t replace analogue – it enhances it. You already know and love KIDZbranding’s popular products like Magic Sticker, MemoGames, Spot the Difference, and Sudoku. These proven favourites now come to life in a new digital format, ready to be delivered via your website or app.

We take care of the setup – your games can be adapted and branded to match your design style and user experience. From colour schemes and characters to logos and messages, every element supports and strengthens your brand identity.

Kids love these activities. Parents appreciate their value. And brands benefit from ongoing engagement that is fun, educational, and entirely on-brand.

Extend your programme with minimal resources

We know airlines face tight schedules and tighter margins. That’s why our digital solutions are designed for simplicity. You don’t need to develop an app from scratch or create new content. We provide ready-made formats, fully customisable, and easy to implement.

Whether embedded on your booking site, in your mobile app, or as part of a travel companion tool, our games fit naturally into your ecosystem.

The result? A seamless extension of your programme that elevates your brand presence and increases ROI – with minimal additional effort.

Digital touchpoints deepen emotional connection

Digital content offers something unique: repetition and accessibility. Kids can return to your games time and again, each time reinforcing your brand in a fun, friendly setting. It’s an easy way to multiply your customer touchpoints.

Beyond that, these activities encourage interaction, problem-solving, and learning. They are more than just distractions – they create moments of joy and connection that families associate with your airline.

Importantly, this shift also aligns with growing sustainability demands. Digital touchpoints reduce the reliance on printed materials, lower production costs, and extend the life of your content.

A small digital step, a giant leap in brand performance

Extending your kids’ programme into the digital realm isn’t a radical overhaul – it’s a strategic evolution. A small step that delivers outsized benefits: increased engagement, stronger brand recall, a more joyful customer journey, and support for your environmental commitments.

At KIDZbranding, we focus solely on children and families. Our expertise allows us to create brand moments that truly matter – before, during, and after the journey. We become your trusted partner, with a service-oriented mindset and a clear commitment to quality.

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